What are the steps to improving my SEO knowledge?

 Here's a roadmap to progressively improve your SEO knowledge:

Grasp the Fundamentals:

1. Understand Search Engine Basics: Start by learning how search engines work. Familiarize yourself with concepts like crawling, indexing, ranking algorithms, and user intent. Google offers a helpful Search Engine Optimization (SEO) Starter Guide 

2. Keyword Research: Keywords are the foundation of SEO. Learn how to conduct keyword research to identify relevant terms people use to search for information related to your niche. Many free and paid keyword research tools are available.

3. On-Page Optimization: This involves optimizing the content and structure of your webpages to improve their ranking for relevant keywords. Learn about factors like title tags, meta descriptions, header tags, content optimization, and internal linking.

Deepen Your Knowledge:

1. Technical SEO: Move beyond content and delve into technical aspects that influence search engine crawling and indexing. This might involve optimizing website speed, mobile-friendliness, structured data, and robots.txt.

2. Off-Page Optimization: Understand how backlinks (links from other websites to yours) play a crucial role in SEO. Learn about link-building strategies like guest blogging, creating high-quality content that attracts links naturally, and broken link building.

Stay Updated:

1. Follow SEO Experts: Follow SEO industry blogs, publications, and social media accounts of reputable SEO professionals. This will keep you updated on the latest SEO trends, algorithm updates, and industry best practices.

2. Take Online Courses: Numerous online courses and certifications can significantly enhance your SEO knowledge. Platforms like Coursera, Udemy, and platforms offered by SEO software companies provide in-depth training on various SEO aspects.

Practice and Experiment:

1. Implement Your Learnings: If you have a website, try implementing the SEO strategies you learn on a small scale. Track your website's traffic and ranking to assess the effectiveness of your efforts.

2. Stay Curious: SEO is constantly evolving. Stay curious and experiment with different approaches to find what works best for your specific niche or website.

Remember, SEO is a vast field, so don't get overwhelmed. Start with the basics, gradually expand your knowledge, and stay curious to become an SEO expert!